New partnership with high schools and ISD police

Saturday, April 28th, 2018

As a partnership with local high schools, Travis County ESD#2 and the Pflugerville ISD Police are rolling out a new program aimed at keeping local teen drivers focused on the road.

The “My Road My Future” program challenges teen drivers to stay focused on the road, in order to avoid dangerous distractions and impairments such as texting, drinking, and drugs. Too often across the U.S., young drivers aren’t thinking about their future when they text, drink or do drugs and drive, tragically devastating their own future and the lives of innocent victims and loved ones.

Upperclassmen at Hendrickson and Pflugerville high schools were invited this Spring to put their creative mark on the new initiative, starting with a design contest that will play a special part in prom 2018. Within set guidelines, students were able to design custom “filters” that could appear on the social media app Snapchat promoting the message. Each school voted on a design to submit to a panel of judges from the Fire Department and ISD Police, who ultimately chose Hendrickson’s submission as pictured on this news release.

Hendrickson not only earned bragging rights to the program trophy for one full year, but the school’s design will also appear as an available Snapchat filter during the 2018 prom celebrations at both high schools (HHS May 12 and PHS May 26). In addition to using the Snapchat filter on prom night, both schools are actively encouraging their students and faculty to post #MyRoadMyFuture on all of their prom-related social media. The schools have also invited guest speakers onto their campuses the day before each prom to share their personal tragedies around distracted driving.